I'M
Charlie
Breslin.
CREATIVE DESIGN STRATEGIST
01 SKILLSET
KNOWLEDGE & EXPERTISE
PROJECT MANAGMENT
75%
RESEARCH METHODS
80%
GRAPHIC DESIGN
95%
BRAND STRATEGY
85%
STRATEGIC MARKETING
70%
CONCEPTUALISATION
85%
INNOVATION TECHNIQUES
70%
PORTFOLIO
WHAT I DO. SEE MORE >
EDUCATION
KEDGE Business School
MSc International Business & Management for Design
Toulon, France
University of Salford
BA (Hons) Product Design
United Kingdom
European School of Brussels III
European Baccalaureate
Belgium
03 Experience
2019 - 2020
Fontana Design
Senior Designer
Working closely with clients in various industries including healthcare, EU entities/projects, sustainable development, mobility and urban planning. Working in both print and digital media.
2021
LEAD Designer
Overseeing all aspects of design both internally and externally, for SettleMint, a rapid blockchain innovation platform provider.
• Branding and logo design
• Mobile App UX user testing & development
• Editorial layouts
• Website wire-framing and prototyping
• Building templates and presentations (Word & Powerpoint)
• Deep dive research
2010 - 2011
Lacoste & Puma Footwear UK
N.P.D. Consultant
Working independently on one off projects to aid in innovating new product development. This included in-depth user interviewing, market research, trend analysis and forecasting to inform the design and marketing of limited edition "packs". Each pack consisting of 3 models of sneakers.
.
2013 - 2014
Design Project Management
Brought in at the off-plan stages of the project with the brief of building a coherent UX and strong brand identity for a business in a crowded market. In-depth market research informed the overall interior design, logo, infographics and packaging.
2014 - 2015
Design Project Manager
Management of all aspects design-related for the roster of artists represented by BAE.
From designing the front-end aesthetics of the website for the renowned Photographer, Fabrizio La Torre, to posters, banners, reading material, and merchandising. Overseeing the layout and designing information panels for the flagship exhibition held in Monaco.
2012
MOODme
Innovation Strategist
Consulting role as a driver of a design sprint. The goals of which were to aid the company find innovative ways to use their proprietary software as well as devise ways to increase market share / usage, and develop secondary channels of monetisation of the product.
2018
Junior Venture Builder
Working on a variety of innovation led tracks with large corporations in Belgium.
This included:
• deep dive research & future trend analysis
• assisting at workshops
• building business models
• aiding the digital marketing team
• concept ideation
• project management
CONTACT
TECHNICAL SKILLS
PHOTOSHOP
ILLUSTRATOR
INDESIGN
HTML
MS OFFICE
POWERPOINT
C
Third culture kid from Brussels, having lived in the UK and France developing skills and knowledge in various creative fields. A creative thinker, design strategist and graduate in International Business and Management for Design (MSc) with a decade's experience focusing on innovation and lateral reasoning to deliver implementable, cutting edge solutions.